Background

Is your Sales
team performing @100%?

Could they be better enabled?

Growth
Transform cost into profit by generating growth and maximizing efficiency.
Automation and algorithms
Seamless API integration and superior algorithms for smarter insights allocation.
Visibility
Unlock a holistic view of performance metrics with a single source of truth.
Growth
Automation and algorithms
Visibility

Growth

Move your insights cost into a profit centre through growth generation. Realise real time value or volume opportunities in your top line or your bottom line through cost efficiencies.

There is a lack of visibility in relation to growth opportunities - Currently few ERP and or BI reporting systems can recognize and monetize the potential sales growth a company could enjoy.

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benefits

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Real-time decision-making

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Increased revenue & profitability

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Improved productivity

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Cost savings

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Greater accountability

The competitive landscape is tough...

Only one of these organisations delivers true insight to action

Data management + Advanced analytics

Yellowfin
Microsoft
Tableau
Domo
Logi Analytics
Oracle
SAS
SAP
Actuate
Birst
Prognoz
Targit
IBM
Sisense
Pentaho

True insights to action

Keystone
Andrew Dawson

Andrew Dawson

CEO

With over 20 years of experience as a Commercial & Management Director, Andrew has successfully established numerous flourishing companies in global markets. Most notably, he has made significant strides in the SFA and DMS industries across Africa. Andrew's keen eye for untapped opportunities has positioned him as a respected serial entrepreneur, sharing his wealth of knowledge while consistently driving growth and excellence in every venture.

Sean Tennent

Sean Tennent

Group Growth & Strategy Director

As the former New Business Development Director at Unilever Ecommerce, Sean was instrumental in driving a substantial increase in the business size. His skills extended to strategic innovation, evidenced by his creation of a unique, syndicated Route to Market platform for smaller format stores, marking a novel and significant industry shift. Sean's versatility shone in the establishment of a hygiene hospitality offering. Each venture that Sean has been a part of benefitted from his entrepreneurial style of thinking and ability to genuinely connect to people and deliver novel solutions.

Cameron Dawson

Cameron Dawson

Founder & Commercial Director

Founder and director at Cognizance. Half a decades worth of experience in the CPG and Distribution/RTM space. Developed a world first solution to address in tandem employee enablement and organisational growth. Specialised in translating business requirements to technical solutions.

Toby Desforges

Toby Desforges

Strategic advisor

Co-author of the worldwide bestseller “The Shopper Marketing Revolution”, and co-founder of the global management consultancy, engage. Toby is an internationally recognised expert in Shopper Marketing and Retail Sales Development. With 30 years of experience, he's worked with top-tier consumer goods companies such as Mars, PepsiCo, and Unilever. Specialising in strategic changes to enhance brand performance, Toby advises innovative tech businesses aiming to revolutionise the consumer goods industry.