ACTIONABLE-
FOR GROWTH OPPORTUNITIES
Collect, cleanse, and consolidate complex data and get actionable insights with built-in accountability tracking to accelerate your business growth.
COLLECT DATA
in-real time
REVENUE OPPORTUNITIES
Identify & prioritise
ENABLE ACTION
Immediate decision making
OPPORTUNITY REALISED
Tracked & Measured
Meet the Team
Cameron Dawson
Founder and Commercial Director
As the founder of Keystone and Cognizance Processing, he has revolutionized how businesses across diverse sectors harness data for success. His groundbreaking platform combines advanced analytics, data visualization, and machine learning to deliver a paradigm- shifting approach to data-driven decision-making. With a passion for innovation and strategic partnerships, he remains committed to empowering organizations and shaping a future powered by data-driven, human-shaped insights.
Sameer Jooma
CEO
An experienced executive with a history of working across industries and geographies for multi-national corporations, including Fortune 500 and Global 2000 public companies generating in excess of $100m worth of incremental revenue. He has a proven track record of curating and implementing innovative technologies, leading strategic analytics projects and driving impactful outcomes for businesses and customers.
Imran Paruk
CTO
An electronic engineer who transitioned from missile guidance at Denel Dynamics to data science within the same company. He quickly rose to become the Data Science Team Lead and then CTO, a role he's held for four years. Imran played a key role in developing key tools like the business intelligence tool and Keystone, contributing tonumerous significant projects.
Andrew Dawson
Chairman
Serial Entrepreneur within Mobile and Software industries. Developed a multi-million annual turnover SFA and DMS business operating across Africa - $10m annual revenue. Over 30 year Commercial & Management Director experience. Created various thriving companies in global markets